Understanding your situation and the uniqueness of the site is key. We will take time to get to know you and your farm so we can recommend a solution that fits. Once you have decided what you want to do we can help at every stage from planning, through opening and then running your site. In particular we will highlight all the key areas where you may encounter problems and support you in finding cost effective solutions.
Unlike many other advisers we are totally independent and have experience of both camping and glamping. We are not trying to sell you safari tents or pods so can work with you to come up with the best solution for you, using our experience of setting up and running our own sites, as well as dealing with multiple suppliers and consultants. We also understand the added complications of integrating a new diversification business into an established farming operation and can help you decide whether camping is suitable and if so how to make it work.
We have worked with numerous contractors over the years and one thing has always been obvious; good Project Managers have been key to our success. It’s not impossible to manage projects by yourself, but it is rarely cost efficient and can distract you from the core business and all the other important decisions.
That’s why we work with a trusted team of builders and surveyors to ensure are projects are on time, on budget and on point. We’ll show you how to get the right people working with you and developing your site so you can deal the unforeseen more cost effectively. Do it properly and pay once.
Gaining the expertise and authority of an experienced rural planning specialist is essential for maximising your chances of gaining full planning permission. We work with planning consultants across the UK who have a wealth of experience and resources to facilitate your venture. Their rural backgrounds mean they understand the needs of farmers and land owners as well as the unique challenges of getting planning permission in the countryside.
Getting customers to come and stay with you requires successful marketing. It is no longer possible just to open your farm gate and accept passing trade as the chances of losing money are far too high. An successful marketing strategy will help you maximise your revenues and subsequent profits
With his long career in marketing Lex heads up our marketing team who will produce a unique marketing plan for your site. This will make it stand out from the local competition and quickly build repeat business. Most importantly they will show you how to capture and interpret the key data to keep improving your occupancy.
Lex’s career started working in marketing for in insurance, then working in automotive for Mazda Cars. Having travelled the world, he returned to start working in publishing heading up the TV advertising for Reader’s Digest. Then he joined the board of a start-up TV advertising agency. Over the next 10 years he helped to build it from 3 staff to over 300, working in 6 countries for clients in 30 countries across the world.
An effective website and e-commerce booking system will help you convert customers, maximise your revenues and importantly get the data you need to learn and grow. Matt heads up our digital team, using his 20 years' of experience to ensure your digital presence helps support the long term growth and success of your business.
Hospitality requires high levels of service. We will show you how to use processes, people and technology to deliver excellent levels of satisfaction. Booking engines, affiliates, pricing, upselling... the list is as varied as it is long. These skills are essential for achieving high scoring reviews from Trip Advisor, Google and other review sites, which in turn support your customer acquisition, repeat business and increasing your customer value. An effective Customer Service function is key to your success; from the point a customer first contacts you, right through to receiving their feedback on their departure; we understand what customers need and expect, and can help you ensure you run a happy and profitable campsite.